As per Gartner’s research, through 2027, there will be new roles in software engineering and operations, requiring 80% of the engineering workforce to upskill in generative AI globally.
According to another Gartner report, the software spending in the Indian market is expected to more than double in the next four years i.e. reaching $33 billion by 2028 at a CAGR of 17.8% in constant currency. Here, Generative AI-based software applications will contribute to growth, especially in customer relationship management, email and authoring, and analytics software.
So, you see the anticipated demand for generative AI-based business solutions, and this is the reason why CRM vendors are focused on developing generative AI-based CRM solutions.
Now, let’s understand how generative AI-based CRM solutions can help streamline customer experience:
Faster response to customer
Generative AI in CRM software can improve your customer response time faster as your sales team will be focused on responding to customers instead of wasting time by manually typing the emails or customer response text to customers.
Yes, by leveraging generative AI, you can generate customer email or customer service text to be sent in no time. This saves time and increases the efficiency of your sales team.
You can also automate your customer response and general queries using the Workflow Automation feature. Yes, LionOBytes provides generative AI in CRM systems whereby you can generate customer emails or responses using the generative AI-based email writing tool and can automate sending the same using the workflow automation feature.
You can also generate email templates in advance to be used from sending general messages to ensuring initial response to customer queries. For instance, if you need to send the onboarding message to your customers, you can simply create an email template comprising an associated message which can also be automated by creating an event-based workflow.
Personalized customer support
To ensure personalized customer support, your help desk team is required to write customer emails or responses ensuring seamless solutions and personalized resolutions.
However, writing emails or texts to each customer uniquely may consume most of your sales and service team’s time. This in turn can affect their productivity. Here, we suggest built-in generative AI in CRM systems.
At LionOBytes, we offer a built-in generative AI-based email writing tool that enables your support team to generate personalized emails or texts to the customers. All they need is to write a subject line, and the entire email will be generated accordingly.
So, you see, how it saves time for your support team which can be utilized to serve the maximum number of customers, ensuring customer trust and loyalty.
Improved efficiency with reduced costs
If your business is continuously growing, you may have a vast number of customers and managing them manually could be a cumbersome task for the sales team. Automation and generative AI in CRM can help save their time and effort.
This can help optimize customer relationships and resolve their concerns. This in turn helps improve your sales and service team’s efficiency while reducing costs. Your workforce will be focused more on improving customer relationships, prioritizing conversions, and retaining the existing customer base instead of getting occupied with manual email writing to the customers.
Proactive customer engagement
When your sales team remains occupied while typing customer emails and conversations, they lack their main part i.e. customer engagement. Here, there is a need for generative AI in CRM tools which can help them generate emails or customer communications so that they can focus on customers instead of manually typing customer texts.
Generative AI in CRM software empowers your sales team to quickly generate customer emails, support text, etc., which in turn helps you proactively manage your customers.
The LionO360 CRM system also comes with sentiment analysis wherein you can get customer sentiments i.e. whether positive, negative, or neutral. Now, based on these customer sentiments your sales team can proactively engage customers and prevent them from being diverted toward your competitors.
Streamline Customer Communication with Generative AI-based LionO360 CRM
LionOBytes offers premium CRM with AI-based functional capabilities that help you automate your repetitive tasks and streamline your processes. We understand the vitality of generative AI in CRM, we provide a built-in generative AI-based email writing tool. This tool is designed to simplify your sales and support tasks as your sales and service team can quickly generate customer emails instead of ensuring manual effort.
Further, our system also allows for ensuring automated email sending to your customers for general queries or repetitive activities through the Workflow Automation feature.
Apart from this, we also offer AI-based lead scoring, opportunity scoring, customer grading, and sentiment analysis functional capabilities. Using these AI-based capabilities your sales team can prioritize or follow up on those leads/opportunities that are more likely to be converted.
They can even know customers’ grade which can help them to identify the customer eligibility based on various factors such as customer’s geolocation, workforce strength, annual turnover, submitted documents, etc.
To understand your customer sentiments, we have sentiment analysis that helps you understand whether your customer is positive, negative, or neutral. Once you know your customer sentiments, you can prioritize those customers having negative and neutral sentiments and can improve your relationship with them.
Thus, if you are ready to streamline your customer communication with built-in generative AI in CRM, connect with industry experts at LionOBytes.
For more information call us at +91 92661 33544
Frequently Asked Questions
What industries benefit most from generative AI in customer communication?
In India, any industry that deals with customers or ensures customer interactions can benefit from Generative AI in customer communication.
However, generative AI in CRM systems can be leveraged by industries such as BFSI, IT & Telecom, Insurance, Marketing & Advertising, Business Consulting & Services, and Consumer Services.
If you have queries to be answered further? Connect and schedule a free CRM demo, our experts can help how Generative AI in CRM can help you streamline your customer communication.
How can small businesses afford generative AI solutions?
In India, you can find many AI-based business solutions providers that offer scalable pricing models. It means you do not need to go for heavy investment initially.
With LionOBytes, you can leverage generative AI solutions at affordable costs. Moreover, we offer scalable pricing models wherein depending on your functional needs, you can get the required functionality implemented and can pay accordingly. Thus, we help you and prevent you from making a heavy investment in one go.
So, if you are ready to leverage the generative AI in CRM tool, experts at LionOBytes are just one step away.
How secure is generative AI in handling customer data?
Data security depends on the AI-based business solution provider. Thus, it is crucial to choose an AI solution provider wisely. Ask them whether their generative AI-based CRM complies with data security/privacy regulations.
When it comes to LionO360 CRM, our system adheres to multi-factor authentication that helps prevent unauthorized access to your system. To protect your customers’ sensitive data or information, our system is equipped with a 128-bit encryption method.
For further information, contact our experts.
